Scope

Reimagine the branding for Farmville Barouk Mouneh by NutrEat Clinic—a line of traditional Lebanese pantry staples (mouneh) with a modern, health-conscious twist. The existing packaging lacked identity and visibility on shelves. The challenge is to create a fresh, standout design that preserves the authenticity of Lebanese mouneh while highlighting its 100% natural, preservative-free, and nutrition-focused approach.

Solution

The new design facilitated better engagement with younger generations and supported the brand's connection to lebanese roots while standing out among other brands.